Underlines Magazine - Premier reporting for intimate apparel

Products

BLUE INSTINCT, EUROJERSEY’s Beachwear SS28 fabric collection

03/08/2026

EUROJERSEY‘s Beachwear SS28 fabric collection: a creative journey that captures the contemporary desire to escape through innovative textiles, refined surfaces and a colour palette drawn from the natural world. …

by Underlines 03/08/2026

Highlights from Curve New York this weekend!

30/07/2026

by Underlines 30/07/2026

LESH – NEW COLOURS FOR WORLD BREASTFEEDING WEEK

30/07/2026

by Underlines 30/07/2026

NIXI Body launches the Anne boxer: leakproof underwear built for the pitch

29/07/2026

by Underlines 29/07/2026

MAISON CLOSE becomes SCANDALE

27/07/2026

by Underlines 27/07/2026

Maredamare – 70% increase in foreign buyers with Italian visitors steady

23/07/2026

by Underlines 23/07/2026

Industry

STERNE BEST SHOP AWARDS 2026 – THE WINNERS!

29/07/2026

Set against the unique backdrop of the English Garden, around 270 invited guests celebrated the anniversary edition of the prestigious STERNE BEST SHOP AWARDS on the evening of July 26,…

by Underlines 29/07/2026

The Do’s and Don’ts of Retail Customer Service: What Shoppers Really Want

28/07/2026

by Underlines 28/07/2026

SKIMS opens first UK flagship

27/07/2026

by Underlines 27/07/2026

MAISON CLOSE becomes SCANDALE

27/07/2026

by Underlines 27/07/2026

THE FRIDAY INTERVIEW: Founders of Cult Lingerie Label ‘Made by Niki’ Return to Industry

24/07/2026

by Underlines 24/07/2026

Innovative LYCRA® brand technologies power Primark’s latest everyday shapewear range

22/07/2026

by Underlines 22/07/2026

News

INDX Intimate Apparel A/W ’23

by Underlines 16/02/2023

16/02/2023

INDX Intimate Apparel is the UK’s key order-writing show for lingerie, nightwear, swimwear and legwear stockists and continues to attract around 150 brands to each edition. Last weekend’s show was…
Positive results for Immagine Italia

by Underlines 15/02/2023

15/02/2023

The 16th edition of Immagine Italia & Co closed earlier this week to very positive results (held alongside the Firenze Home Texstyle Fair). The renewed synergies between the two fairs…
Supreme Body & Beach on Track for AW2023!

by Underlines 15/02/2023

15/02/2023

With a range of the most significant brands and labels in the sector Supreme Body & Beach reported a good show especially in light of the tight and cautious budgetary…
IMMAGINE ITALIA OPENS THIS SATURDAY

by Underlines 09/02/2023

09/02/2023

The 16th edition of Immagine Italia opens this Saturday in the glorious venue of Fortezza da Basso in Florence with a series of events, fashions, presentations and in-depth discussions and…
CELLIANT IS CLEARED TO MARKET IN 50+ COUNTRIES

by Underlines 08/02/2023

08/02/2023

At Hologenix®, whose CELLIANT® infrared technology is an ingredient in world-class brands across many categories, science matters. The company has a distinguished Science Advisory Board composed of experts in the…
Supreme Body & Beach opens this weekend!

by Underlines 01/02/2023

01/02/2023

Supreme Body & Beach (the number one ordering trade show for the DACH market covering lingerie, corsetry, daywear, nightwear, lounge, active and swimwear) commences this Sunday (3rd February) in Munich.…
Texworld presents 750 exhibitors from over 20 countries

by Underlines 31/01/2023

31/01/2023

The forthcoming edition of Texworld (6-8 February 2023) held at the Paris-Le-Bourget exhibition centre welcome 750 exhibitors next month with a huge return of Chinese companies (430) with their reopening…
Immagine Italia presents 2024 Trends

by Underlines 23/01/2023

23/01/2023

With Immagine Italia just around the corner (11-13 February) the organisers have released their forward trends. The Show attracts the best international brands of the intimate apparel sector and draws…

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