Home ProductsReady-to-Wear Scoop Announces Landmark Collaboration with the Italian Trade Association (ICE)

Scoop Announces Landmark Collaboration with the Italian Trade Association (ICE)

by Underlines

Scoop is proud to announce an exciting new collaboration with the Italian Trade Agency (ICE), bringing an exclusive collective of 32 contemporary Italian designers to the upcoming July edition of the show.

Carefully curated exclusively for Scoop, the showcase will present a distinctive edit of Made in Italy fashion, accessories and lifestyle collections spanning ready-to-wear, knitwear, jewellery, handbags, footwear, umbrellas and homeware. None of the participating designers have previously exhibited at Scoop or within the UK market, making the showcase a truly exclusive opportunity for buyers to discover a new wave of contemporary Italian talent.

The collaboration marks a significant moment for Scoop and further reinforces its position as the UK’s leading premium womenswear and lifestyle trade show, recognised internationally for its highly curated designer mix and influential buyer audience.

Selected for their strong design identities, craftsmanship and heritage, the participating designers represent the breadth and diversity of contemporary Italian creativity. The curated edit includes names such as contemporary womenswear label Feel O, luxury accessories collection Hibourama, womenswear designer Nina e Luca, jewellery label Ornella Bijoux, heritage leather goods house Ripani, iconic umbrella maker Pasotti Ombrelli and artisanal accessories designer Polina Firenze, alongside a wider collective of emerging and established Made in Italy collections. Many are family-owned businesses with generations of artisanal expertise, while several continue to manufacture their collections in-house within their own Italian factories, preserving the authenticity and quality synonymous with Made in Italy production.

Karen Radley, Founder and Creative Director of Scoop, comments:

We are absolutely delighted to welcome this exceptional collective of Italian designers to Scoop for the July edition. This collaboration will introduce a completely new dimension to the show, bringing together brands with a distinct point of view, exceptional craftsmanship and a strong sense of heritage.

What makes this showcase particularly exciting is the authenticity behind the collections. Many of the designers are family-owned businesses with generations of manufacturing expertise and a deep commitment to Made in Italy production. Buyers visiting Scoop this season will discover collections that feel fresh, directional and entirely new to both Scoop and the UK market.”

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