Calida and Viktor&Rolf joined forces to create 100% compostable design inspired by the Woodstock generation. The “WE WANT A BETTER WORLD” capsule collection comprises underwear, pj and t-shirts for both women and men, and has the Cradle To Cradle Certified™ certification which attest the fulfilment of high sustainable standards for environment. Made of compostable, sustainable TENCEL™, Lyocell, the series proudly comes also with the certification MADE IN GREEN by Oeko Tex®, thanks to the ROICA™ V550 premium stretch sustainable yarn by Asahi Kasei.
“The Capsule collection is a unique blend of extravagance and sustainability,” says Janine Weiz-Bühler, Director of Brand & Products at CALIDA. “By working with Viktor&Rolf we are proving that high fashion and the highest standards of sustainability are not mutually exclusive. We are sending out a signal and setting new standards in sustainable fashion.”
Viktor&Rolf also see the collaboration as the realisation of a shared vision. “We are very proud of the collection we have developed with CALIDA – the first of its kind. For us it is a meaningful exploration that further deepens our notion of conscious design.”