New luxury lingerie brand Phaein has committed to championing and empowering women of all shapes and sizes and promoting healthy body images through its campaigns. The female-founded brand was created in…
Underwear
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New lifestyle collections by MAGIC Bodyfashion: Lounge Wear, Cosy Organics and EveryBody
by UnderlinesFor over 25 years, MAGIC Bodyfashion has specialised in underwear and shapewear, and the brand is happy to announce its new title as ‘The Total Body Solution Lifestyle Brand’ by…
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MOODZ, the new reference for period-proof underwear, is launching ‘Wild Glory’, the new 100% zebra-print limited edition collection. Wild Glory aims to help menstruating people better assert themselves, affirm their…
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Ysabel Mora unveils its new Spring/Summer 2022 lingerie collection featuring corsetry for the first time. With women at the centre of the proposal, the SS22 lingerie collection is divided into four…
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Fresh off the back of its debut Nude underwear launch, smart foundation-wear brand Heist has launched two new styles to its best-selling Invisible Collection. New to the collection are the Invisible…
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Amour Caché are proud to announce the release of their newest style, the Gin, available for pre-sale on Saturday May 8th 2021 at 10AM EST on www.amour-cache.com. The Gin comprises of an underwired…
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Bluebella has teamed up with two of the stars of Ru Paul’s Drag Race for a new Pride campaign. The London-based lingerie brand is working with drag artists Tayce Szura-Radix, 26,…
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Marika Vera was conceived with the philosophy to empower women all around the world, to make them explore and feel comfortable with their erotic identity, and to encourage a sex positive…
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Lovehoney is making sustainable sexy with its new Mindful lingerie collection which has been hailed as ‘beautiful’ and ‘climate conscious’. The new pieces are made from seam-free fabrics, renewed lace and…
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Being a leader in the circular economy by rethinking lingerie design is the goal Chantelle has set for itself with the launch of Chantelle One. The new style places sustainability…
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The latest Hunkemöller campaign is a great vehicle for womxn empowerment, with the message that all womxnkind need the confidence to be exactly who they were meant to be. Alongside…
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Dana-co launches Natori Intimates & Skarlett Blue in the UK and to international markets
by UnderlinesLeading lingerie and apparel company Dana-co LLC, the holder of the Natori Brand Lingerie Licensee and creator of Skarlett Blue brand, announces its expansion into the international market this week.…
