For the Spring/Summer 2026 collection, HANRO enters into a creative dialogue with Berlin-based painter Charlotte Adam.
As a traditional brand with a strong brand identity, we are constantly navigating between authenticity and relevance. We believe in dialogue with people who share HANRO’s values and can reinterpret them in new ways. This creates an authentic, mutually enriching partnership between equals. We are not interested in quick, short-term marketing successes or trends. Together, we celebrate HANRO’s heritage, keep it alive, and continue to evolve it. This allows us to offer our customers unique, emotional experiences and products.”
Stephan Hohmann, HANRO Managing Director
Charlotte Adam’s art combines classical and modern influences, blending a deep respect for traditions with an experimental curiosity. Her work is characterized by subtle detail and interprets aesthetics in an intuitive, contemporary, and often humorous way. Charlotte captures fleeting moments in her paintings, inviting viewers to pause, reflect, and smile at life’s small yet meaningful details.
Souvenirs – Limited Edition
The twelve-piece, limited-edition unisex collection merges iconic HANRO bestsellers with recurring motifs from Charlotte Adam’s imagery. Inspired by the nostalgic wanderlust of the 1960s to 1980s – vintage postcards, stamps, and the cinematic world of Wes Anderson – “Souvenirs” captures the spirit of seaside, city, and countryside escapes. Each piece is designed as an ideal travel companion—whether for a getaway by the sea, a city weekend, or a retreat to the countryside.
Charlotte Adam creates visual highlights through a palette of bold, collegiate-inspired colors: Estate Blue, Cherry Red, and Branch Green —vibrant shades perfect for summer. The tops draw inspiration from HANRO favorites such as ‘Touch Feeling’, the ribbed ‘Sleep & Lounge’ top, and the classic T-shirt from the ‘Natural Shirts’ line, along with a silk top from the ‘Grand Central’ collection. A standout piece is the sailor-collar shirt.The bottoms are based on ‘Touch Feeling’, ‘Fancy Woven’ and ‘Sleep & Lounge’ styles.
