Panache Lingerie has appointed Denise Shepherd, previously Managing Director of Escada and CEO of Betty Barclay, as Global Sales Director, as part of the brand’s focus on growing its international territories.
Denise comments, “I am delighted to be joining Panache and the lingerie and swimwear industry. The importance of fabulous, well fitting lingerie that offers sensational support and comfort is essential to the look of any woman’s outfit and how it makes her clothes fit and feel and I am proud to be joining Panache, a brand where the values of great fit and quality are at the core of their strategy. I look forward to working alongside the passionate team to further develop the brand’s international presence and am very excited about this next chapter for myself and Panache.”
John Power comments, “Denise has been brought into the Panache team in recognition that we are continuing to strategically grow our share in the international marketplace. We are delighted at the calibre and expertise that Denise brings to the company and are excited about our bright future.”