PUMA has teamed up with Cara Delevingne and boy band, PRETTYMUCH, to launch the new AW18 PUMA Bodywear collection. The five piece, who have been coined as 2018’s artist to watch and leaders of the boy band resurgance, got together in LA with Cara and PUMA to shoot the campaign. The new PUMA Bodywear collection is available now in Europe – online at www.puma.com, at PUMA stores and select partner retails stores through Europe.
PRETTYMUCH wear the new line of PUMA Men’s Boxers from the PUMA Lifestyle Bodywear collection, an all-new range of premium underwear for men featuring subtle designs made from ultra soft and luxurious fabrics for ultimate comfort and breathability. All boxers in the range feature the iconic PUMA logo on the waistband.
Cara is wearing a mix of styles showing the versatility of the PUMA Women’s Bodywear collection, featuring the Deep V Bra and High Leg Short, Racerback Bra and Mini Short and Bralette and Bikini. The women’s PUMA Bodywear line is a collection of truly mixable pieces, perfect for lounging or layering with a combination of iconic logo waistbands, on- trend patterns and soft cotton stretch.
