Playful Promises are proud to introduce the brand new ‘Full Bust’ collection launching this November. Having already extended their size range to include E and F cups in 2014, the brand has now developed an exclusive 28-36 DD-G cup collection featuring the same quirky look its pieces are known for.
“We noticed whilst there were lots of classically pretty bras available in the DD+ market there weren’t many of the sexier styles that you find in core sizing, so we made both a quarter cup bra and balconette bra in the Lily style. When they launched the full bust sold 2 to 1 to our core sizing in the same style and we have repeated this style 3 times with our factory to meet demand. The success of this trial led us to expand the offering to 28-36 DD-G,” said Playful Promises founder Emma Parker.
Highlights include harness bra sets, colourful lace and peek-a-boo bras, all modelled by the infamous pin-up star Gia Genevieve and photographed by Tatiana Gerusova. ‘Full Bust’ arrives in November at www.playfulpromises.com priced from £25 to £65.