The latest collection from Hidden Beneath is The Exposed Collection. Founded by Kate Sloan in 2018, the brand was born from frustation that she could not find non-structured bras for…
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The popular Aussie undies, STEP ONE, that sell at a rate of a pair every eight seconds, have announced the launch of their new women’s ribbed seam free underwear –…
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Victoria’s Secret will open doors to a new standalone store in the Cribbs Causeway Mall in Bristol this November. The company already have nearly 1,400 retail stores worldwide and a…
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Nudea will be popping up again next week at John Lewis Brent Cross in womenswear every day from today – Monday 21st until closing on Sunday 27th August. The brand team…
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Adding to its essential collection lingerie experts, Bravado Designs, is thrilled to welcome its latest innovation, reusable leak resistant nursing pads. Keeping mums dry all day and night, the totally…
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This week Underlines talks with Natalie McNamee CEO and Founder of DYNS: the creative gen-z dance fitness brand breaking traditions and building an empowering community. With an unbelievable drive and…
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Textile Forum, the UK’s leading sourcing exhibition for low minimum luxury textiles, is back with a new look with an enhanced show experience and even more opportunities. At Textile Forum,…
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Pure London, the UK’s largest Festival of Fashion, has announced that from February 2024 Just Around The Corner (JATC) will unite with Pure London to create Pure London x JATC,…
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Sheer Spirit embodies the bold and fearless spirit of Bluebella. Through a series of striking imagery the campaign showcases the transformative power of lingerie and it’s ability to unlock one’s…
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Ann Summers’ latest campaign is led by their brand ambassador and Love Island alumni, Tasha Ghouri. Tasha fronts the magnificent Luminescent Collection, the last in the series of campaigns shot in stunning Cape…
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WUKA, the pioneering reusable period wear brand, has launched stunning new full body swimsuits as part of its popular period swimwear collection. After the success of the period bikini and high…
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Sugar Candy is bringing their range of wire-free bras for fuller women to Europe with a warehouse location in The Netherlands and a designated web domain www.sugarcandybra.eu. Founder, Tracey Montford,…
