Decathlon UK are delighted to announce the launch of Decathlon Second Life, a new sustainability initiative which will see Decathlon recycle, repair and reuse sports equipment. Second Life will prevent products…
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Lucy Dowler of Philippa Bradley Agencies is delighted to announce that David Lyons has joined the team to help promote and extend sales for famous Parisian brand, Laurence Tavernier. “We…
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Bluebella‘s lingerie sales have doubled as lockdown is eased, with sales of its most popular lines shooting up by more than 200% in what is normally a quiet period for…
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Cult Japanese brand Suicoke is proud to announce a collection of limited-edition unisex sandals created in collaboration with Danish design and contemporary furniture brand HAY. Featuring four different colourways (mango splash,…
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Starting later this week, Italian fashion group Calzedonia will sell its three fashion brands – Intimissimi, Calzedonia and Tezenis – on Next’s e-commerce platform. The Intimissimi collection comprises of premium lingerie…
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Andres Sarda presents its new Autumn/Winter 2021 collection through a fashion film and a catwalk show which took place during MBFWMadrid. This festive collection is a promise of the times to…
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With the majority of shops in the UK opening at some stage in April 2021 (and English stores next Monday) Underlines takes a look at consumer expectations of both small…
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Underlines chats to Susana Lorena, founder of Maison SL, multi-brand lingerie and swimwear store situated in London’s fashionable Notting Hill. She explains how her business has developed and advanced over…
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Reality star and influencer Jess Wright has collaborated with lingerie brand Pour Moi on a brand new Spring/Summer Edit, guaranteed to refresh your wardrobe with a great range of new…
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The environmental sustainability programme conducted by EUROJERSEY in coordination with WWF Italy has entered a new stage and an international awareness campaign has been launched to promote the restoration of…
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UKFT launches the new British Brands campaign, showcasing UK labels offering everything from size-inclusive lingerie through to sustainable swimwear, premium sleepwear, luxury basics and beyond. Today’s contemporary UK independent brands are…
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A 2019 Survey by the Mental Health Foundation in association with YouGov found 63% of people asked felt negatively about their body image. Common words used to describe how their bodies…
