New London based lingerie brand Edge O’ Beyond has launched its e-commerce site this week. Brainchild of Naomi De Haan, a French and Economics graduate with a passion for lace, lingerie and jewellery, the brand merges 18K gold plated jewellery with luxury lingerie handmade in the UK.
“I am so excited to be launching EOB’s new e-commerce site. As a businesswoman myself, I’m fully aware of the time constraints that we face on a daily basis, so the aim of the site to is create a seamless, enjoyable experience for women to shop online and fulfill all their lingerie needs with ease,” said Naomi.
An introductory offer of 15% will be available during the first week, ending on Wednesday 24th September using the code “EOBLAUNCH”. The Edge O’ Beyond collections will also be stocked exclusively at Coco De Mer, Baar & Bass in London and Journelle in NYC.
