The 2026 Stelle Best Shop Awards, now in its 28th year, brought together the excellence of independent Italian multi-brand underwear and beachwear retailers in a unique, prestigious, lively, and friendly evening. A highly successful event that brought together nominees and winners in a proactive and emotional way – on St Valentine’s Day.

The success of the Le Stelle Best Shop Awards program has led INTIMAMediaGroup to work with other magazines and publishers in the countries where it is present and full presence is seen below.
- Stelle Best Shop Awards in Italy (for 28 years)
- Sterne der Wäsche in Germany (for 22 years)
- Stars Best Shop Awards in the UK & Ireland (for 18 years)
- The Best of Intima Awards in the USA (for 23 years)
- Top 100 Meilleures Boutiques de France in France (for 10 years)
The 28th Gala Stelle Best Shop Award Winners
Category Winners 2026
Reference Shop: G-Max, Treviso / Linea Intima, Cagliari
Personal Touch Shop: Filobus, Pordenone / Marylin, Rome
Fitting Specialist: Bottino, Genoa / Ammirati, Pomigliano D’Arco
Concept Store: Elle Secret, Bari / GiMò, Turin
Achievement Award: Montalto, Catania
Special Recognition Prizes 2026
New Generation: Curvy Vanitose, Bacoli, Naples / Silvia Intimo, Sesto Fiorentino
Online Activity: Saint Tropez, Brescia
WATCH THE HIGHLIGHTS HERE!




