Nudea Underwear has just been awarded the Marie Claire Sustainability Award on 20th July in the underwear category.
The brand’s commitment to sustainability includes easy-to-use tools to deliver on fit for conscious, responsible shopping, plus recyclable packaging, with a public transport-only eco-delivery option in major cities from May 2022.
The design-led, B Corp-certified underwear brand Nudea was founded in 2019 with a focus on thoughtfully designed garments engineered for comfort and long-lasting results. As such, Nudea is a carbon-neutral company and responsibly manufactures pieces out of premium fabrics crafted from recycled yarns – all of which are sourced and manufactured within Europe.
Natalie Glaze, founder of Stay Wild and By Glaze, and Marie Claire Sustainability Awards judge commented:
“Nudea’s use of sustainable materials and commitment to garments that fit well and last years (so you can buy better but buy less), is something that is very important. I also love its bra recycling programme, which is innovative and encourages less waste.”
Young brand, Stripe and Stare, was also highly commended. Other brands picking up Awards were Away That Day (swimwear) using Econyl – a regenerated nylon that’s collected from landfill and the oceans. Folpetto won the award for swimwear for children aged 6-12 – an ethical, sustainable, UV-protective swimwear brand made with 100% recycled yarn from post-consumer materials.