Home EventsTrade shows C.L.A.S.S. lands at FILO to advocate for the central role of yarns in activating creativity, innovation and responsibility

C.L.A.S.S. lands at FILO to advocate for the central role of yarns in activating creativity, innovation and responsibility

by Underlines

C.L.A.S.S. is ready for yet another moment dedicated to sharing and amplifying its message of responsible innovation together with its key partners. The international eco-hub has been invited to attend the Filo fair with its own space in order to spread the word on the utmost importance of injecting innovation, sustainability, and change starting from the very beginning of the supply chain. “We are extremely pleased to be here at Filo, the fair for the very first and fundamental ingredient of fashion,” Says Giusy Bettoni, Founder and CEO of C.L.A.S.S. “We believe this is a valuable opportunity to share possibilities and chances to start a conscious and yet innovative fashion product by learning about the latest developments in smart yarns.”

“There is no sustainability without knowledge” is one of C.L.A.S.S. mantras. In order to walk the walk, on the 23rd Giusy Bettoni will host a talk titled “Responsible innovation for the contemporary consumer” discussing her deep knowledge of the sustainable landscape in textile and fashion.

When designed and developed in a smart way, yarns become ready-to-weave responsible innovation. Since 2007 C.L.A.S.S. has been working alongside groundbreaking clients and partners who have been pursuing this avant-garde way of creating a new generation of fashion. These key players at the yarn level which will be part of the C.L.A.S.S. space are:

  • Bemberg™ by Asahi Kasei, a one-of-a-kind, matchless and original new generation material made from the smart-tech transformation of cotton linter pre-consumer material, converted through a traceable and transparent closed-loop process.
  • Circular Systems™, a materials science company focused on creating a net positive impact on our environment, society, and economy through innovation. Their circular plus regenerative technologies provide systemic solutions for transforming waste into valuable fibres, yarns, and fabrics for the fashion industry.
  • Ghezzi, a company that offers advanced twisting, covering and twist-texturizing processes for yarns and threads thanks to its precious corporate heritage and continuous investment in innovative technologies.
  • ROICA™, a premium stretch fibre with an innovative range of smart functions. ROICA™ shapes comfort with high quality, performance and fit, adding value to everyday living for sport, activewear, intimates, fashion and business wear.
  • SUPREME GREEN COTTON®, an innovative and socially-responsible system from the cotton field to the end product that supports greek family farmers at the foothills of Mount Olympus. The whole supply chain up to the yarn is located within 200 km, thus drastically reducing the CO2 footprint, claiming GMO-free cotton seeds, water savings up to 40%, high-quality long-staple fibres and complete transparency and traceability via “Diafania SI”.

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