HANRO shifts the focus inwards with the Spring/Summer 2021 campaign, “Recharge Yourself”. Current events not only have a lasting effect on society, but also affect us personally. We must live in the moment, while being aware of our surroundings and being mindful of our emotions. The SS21 season sees the launch of the Pure Comfort loungewear collection, made of 100% TENCEL™ fibres and including four styles that can be combined with other SS21 ranges.
The TENCEL™ fibres used by HANRO come from the Austrian company Lenzing AG and help maintain the environmental balance by being integrated into nature’s cycle. The certified bio-based fibres are made from wood pulp which comes from natural forests and sustainably managed plantations, and thus can fully decompose and return to nature. The Basic collection also includes series with TENCEL™ fibres, as well as the Natural Comfort nightwear collection.
In summer, the clothing is lighter and tighter; therefore, more transparent. No woman wants to show visible panty lines, and HANRO offers a large selection of briefs with flat seams made of lace or cotton, panties with raw cut edges, bras with seamless cups, tops without side seams, and invisible slip dresses. The Spring/Summer 2021 collection includes basic styles in new trend colours, as well as seamless fashion styles made of cotton or with seductive lace.