Catering to the boom in home fitness this year, Next has teamed up with sportswear brand Nike to deliver a series of educational home workout videos covering a range of different routines. Led by Nike trainer Naomi Heffernan, a new video will be uploaded weekly to the retailer’s site, YouTube channel and Instagram page and will also be housed on a dedicated Nike workouts hub on Next’s website until Thursday 29th October.
There will be a new video uploaded to Next’s website and social media accounts every Thursday:
- 24th September: Home Workout (HIIT)
- 1st October: Advice/Guidance Content
- 8th October: Home Workout (Release Yoga)
- 15th October: Advice/Guidance Content
- 22nd October: Outdoor Garden Workout (HIIT)
- 29th October: Sports Bra Education
Alongside the workout routines are educational videos offering shoppers advice and guidance around nutrition and what to eat before and after a workout, with fitness instructor Naomi referencing her favourite pre-workout snacks. “My go-to is something like oats, porridge, muesli, bananas, nut butters – they are sources of really slow-releasing energies so will give you the longest amount of fuel for the longest time.”
There’s also advice on buying the right sports bra as Naomi talks about the importance of wearing the correct kit when working out: “A sports bra is probably the most important item if you’re working out. You want to make sure you are nice and secure, you are protected when you’re jumping around – you want to make sure you’re held in properly.” In her workout videos Naomi wears the Nike Swoosh Sports Bra, a lightweight piece that features compressive fabric and sweat-wicking technology to help you stay dry during workouts.
