This SS19, sloggi goes one step further, introducing ZERO Feel men as well as a revolutionary new seamless bra to its bodywear collection. Offering maximum freedom and comfort, ZERO Feel is a range of bodywear featuring zero restriction, zero seams, zero wires and sloggi’s distinctive ‘unfeelable feeling’. Made from soft, elasticated, superfine microfibres, the range has been designed to provide support whilst adapting to your body.
Adding to the existing range is the ZERO Feel Soft Bra, which utilises sloggi’s Viscomagic technology to replace the traditional wire, bone or additional fabric layers usually used for under support in bras. In addition to providing unrivaled comfort and support, the Soft Bra is now lighter and thinner as well as continuing to be invisible under clothing thanks to its seamless design. The ZERO Feel Soft Bra is available in six on-trend colourways: papaya, angora, cool ice, coffee sugar, cognac and black.
Alongside the new Soft Bra, sloggi is featuring new summer inspired colours and two new lines in the women’s range –ZERO Feel Natural and S by sloggi ZERO Feel Signature. ZERO Feel Natural is made for lovers of the ‘unfeelable feeling’ thanks to its modal blend, featuring all the benefits of the original ZERO Feel, but with a natural touch fabric, and featuring a top, shirt, midi and high waist brief. S by sloggi ZERO Feel Signature is the new addition to the S by sloggi premium range, featuring sloggi’s signature geometric lace design and offering the ultimate comfort thanks to the smooth Japanese fabric and dot bonding technology. Available in true rose, dust, smoky pink and black, the range includes the ZERO Feel Signature bralette, top and body.
