Leading lingerie brands (Wacoal, Fantasie/Freya, b.tempt’d, Panache & Cleo, Anita and Felina) have decided to join the INDX show in preference to the Moda Exhibition this August. They will be joining other existing lingerie and swimwear brands such as Playtex, Bestform, Lou, Triumph, Bendon & Elle MacPherson and Naturana. Other key swim/beachwear labels also signing up are Gottex, Maryan Mehlhorn, Miraclesuit, Roidal and Moontide who will enrich the INDX show, which promises to give the entire industry an encompassing and inclusive event. They have simultaneously decided not to exhibit at Moda in the second half of the year.
The INDX Intimate Apparel Show takes place twice a year (February and August) and the August event has been extended to a 3-day show (6-8 August) in their purpose built exhibition centre in Cranmore Park,Solihull,which has excellent transport links to all parts of the country. It is intended that the Show will be able to deliver both independent and department store buyers. More information from amanda.partridge@aistores.co.uk.
Moda Lingerie & Swimwear will no longer take place, as Moda launches its new concept for swim, active and intimate apparel, Moda Body/Active.