Hanesbrands has completed the acquisition of DB Apparel, a leading marketer of intimate apparel, hosiery and underwear in Europe, for 400 million euros. Hanes new guidance range for net sales is now approximately 5.350 billion dollars to 5.375 billion dollars, up from previous guidance of approximately 5.075 billion dollars.
“We are delighted and proud to welcome DBAs 6,200 employees into the Hanes family, a combination that creates significant growth and margin-expansion opportunities by leveraging strong brands, leading market positions, disciplined innovation, and the best apparel supply chain in the industry,” commented Hanes Chairman and CEO Richard A. Noll.
Hanes and DBA were formerly sister companies under the ownership of Sara Lee Corporation. In 2006, Sun Capital acquired DBA and Hanes spun off into an independent public company. Now together, Hanes holds the worldwide apparel rights to the Playtex, Wonderbra and DIM brands.