WGSN Group today launches the new WGSN, bringing together the former WGSN and Stylesight products onto an enhanced platform. The WGSN Group offers five pillars of service: consumer intelligence, trend forecasting, commercial product development, retail strategy and data analytics, and has discovered what consumers valued the most on each of these categories through extensive research.
The new product continues to provide the same instant access to design and colour forecasts 2+ years ahead of each season. It also offers more than 350 monthly trend reports covering over 17 product categories; coverage of more than 1,300 catwalk shows and 150+ catwalk analysis reports per season, reporting on global retail, streets, city guides and over 200+ tradeshows every year, as well as a digital library of over 10 million hi-res images.
Sansan Chen, SVP Product, WGSN and architect of the new WGSN said: “In bringing together WGSN and Stylesight, we were fanatical about retaining the unique and valuable aspects of each service. Users can now enjoy a clean, modern site design featuring the archives of both sites and NEW brilliant content created by a collaboration of the most trusted voices in trend.”
Another product to also benefit from the new platform is Homebuildlife, the only site that offers global trend forecasting for the interiors, home and consumer products markets.