Wirefree bra experts Royce Lingerie are expanding their fuller-cup range with three new launches. Mia, Rosa and Cara (the latter available as both a comfort and a nursing bra) will go on sale A/W 23 (and…
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July 26, 2023 – Hotmilk Lingerie, the forward-thinking and inclusive nursing and maternity wear brand, announced it will now be available for purchase on Victoriassecret.com. The new partnership adds yet…
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Hanro celebrates its 140th anniversary this year and have introduced a special anniversary collection. Firstly for women’s underwear the anniversary collection is named after strong women who have played a…
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The JulieMay brand will return to INDX Intimate Apparel this weekend: the brand is targeted to women with sensitive skin and has been accredited by Allergy UK as being friendly…
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For SS2024 Empreinte stays close to its roots with French chic whilst projecting modern, intensely creative designs in bright, revitalising monochrome ranges. ‘Gustave’ is a ‘no frills’ range in elegant…
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Kim Kardashian’s lingerie brand Skims has just received a valuation of $4 billion (just over £3.1 billion) as the company commences a funding round of $270 million (£210 million). The…
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With National Underwear Day just over 2 weeks away (5th August 2023) Underlines chats with Charlotte Hanna, Product & Marketing Manager of Pretty Polly. Originally a British brand that was…
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When you are an innovative SME, it can be tough to get your name out there. Despite a positive surge of customers over the past 2 years, Boost Innovations have…
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Bluebella has launched a campaign with England Lionesses for the World Cup to encourage teenage girls not to drop out of sport. On the week of the launch of the World Cup,…
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The W.E4.FASHION DAY entered its second round in front of an impressive backdrop in the VERTI Music Hall in Berlin. The looks of the Berlin designer Kilian Kerner were presented…
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This weekend (July 22 to 24), the 16th edition of Maredamare, the international trade show organised and promoted by Underbeach, will be held in the splendid Fortezza da Basso in…
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London based brand Freedom Underwear, is set to unveil its expanded ‘Freedom Family’ in its INDX Intimate Apparel debut, 30 July -1 August (Stand P320). Freedom Underwear is offering all potential…
