Introducing Hysteria, a new lifestyle sock brand designed by women for fashion-conscious modern women. With a wide variety of styles, lengths and patterns, the collection offers powerful accessories in mercerized cotton, slinky viscose and printed nylon which will be a perfect asset to every chunky heel and loafer this Autumn. Hysteria by Happy Socks is the world’s first lifestyle sock brand for women and aims to transform the way we think about socks.
The debut collection is the first of its kind, and has been afforded all the attention of a high fashion clothing line. Inspired by mid-century architecture and optical art, it features visually arresting geometric prints and bold graphics. It treads the line between masculine and feminine, “for your eyes only” details that allow women to experiment without compromising their routine style. Made up of tweaked primary colours, including blush pink, petrol blue and fuel yellow, Hysteria AW17 is an alternative seasonal collection that adds a much needed vibrancy to the muted colours typically found in Autumn.