Tutti Rouge‘s Jessica collection offers such incredible cleavage (especially when combined with the powerful Tutti Boosters!) that it could be considered illegal. For the launch, the brand invites women to share their reaction when they put on the Jessica bra by posting a selfie tagged #IllegalCleavage.
The social media campaign launches 1st August 2015 and will run until 31st December 2015 – Tutti Rouge is giving away the entire AW15 collection to one lucky contestant and 5 runners up will win an AW15 set. To enter, upload a picture to Facebook, Twitter or Instagram of 1) your Tutti set off the body explaining why you love it/how it makes you feel; 2) your facial reaction to your new cleavage or 3) if you’re feeling sassy, a hint of body and cleavage along with why you love your Tutti Rouge set.