From Summer 2015 there will be two editions of Scoop at the Saatchi Gallery: the second event being designed to cater for those brands and designers who find their existing January and July show timings too early. Karen Radley, MD of Scoop commented on the bold move: “The first show of each new season will run on our existing dateline and feature a similar label profile to the show we have now, featuring primarily international contemporary collections. So the first Scoop show for summer 2016 will take place on 2-4 August and the second featuring on international designer collections, first and second lines, and collections from emerging British designers, we will run during London Fashion Week (20-22 September).”
The brands shown will be intended to appeal to the same visitors LFW and the move should make it easier for international buyers who come and can only make it to London once each season.
The upcoming dates for Scoop are 1-3 February 2015.