On 24th April last year, 1133 people were killed and over 2500 were injured when the Rana Plaza factory complex collapsed in Dhaka, Bangladesh. In memory of the Rana Plaza disaster victims, Fashion Revolution Day has been created to promote transparency across the supply chain and to encourage everybody to stop and ask for a moment: WHO MADE YOUR CLOTHES?
Raising awareness and showing their support, Calico PR created a shoot using a selection of ethical and sustainable brands, showing how the entire wardrobe can now be gentle on the skin, the environment and still look bang on trend. So to celebrate the first Fashion Revolution Day, ask people to be curious in the way they see their clothes. One of the simplest ways suggested is to get people to turn an item of clothing #InsideOut for the day, revealing the labels which show where their clothes were made.