Hanes, America’s No. 1 basic apparel brand, is underscoring the importance of wearing a face mask in public with the launch of its #MaskAround campaign. Hanes is also donating 1…
Industry
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Underlines speaks with Sarah Connelly, erstwhile owner of the Odyssey Boutique in Edinburgh and now operating under her own name with her Lingerie Fitting & Styling business, offering personal lingerie…
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The British Fashion Council have released new data from Oxford Economics which reinforces the impact of the global pandemic on the British fashion industry. The COVID-19 recession could hit the fashion…
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Even as the high street came out of hibernation last month, June’s online retail sales spiked to a new twelve-year high of +33.9% Year-on-Year (YoY) according to the latest IMRG…
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For many working at home has meant a change in their underwear wearing habits. Whilst no-one in the intimate apparel business would advocate going braless (God forbid!) there has been…
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The John Lewis Partnership has announced it will not reopen eight John Lewis stores to secure the business’s long-term future and respond to customers’ shopping needs. The shops identified for closure…
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Pour Moi are pleased to announce that at the end of the 60 day ‘Charity Edit’ campaign they raised a total of £107,000, exceeding the initial pledge of £100,000. This amount…
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As many businesses across North Nottinghamshire are preparing to reopen following lockdown, North Notts BID has been leading the way with several measures to help them return to normality. Working closely…
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The British Independent Retailers Association (Bira) is highlighting the importance of this year’s Best Small Shops Competition. The 2020 competition, run by the Independent Retail Consortium (IRC), launched on Saturday and…
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Half of all Brits are unlikely to step foot in a shopping centre for at least 3 months, according to new research. They are put off shopping by overcrowding (66%), long…
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Snag Tights have launched a social media search for their first ‘Snag Queen’, in partnership with British drag superstar Sum Ting Wong. The size-inclusive brand hopes to find an ambassador who…
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Underlines speaks to Jude Hough, who took over ownership of the independent shop, Linda Rose (Alcester), on 1st December 2019 and after just a few months of very successful trading…

