JCA | London Fashion Academy proudly participated in CENTRESTAGE 2025, one of Asia’s most influential fashion events, which this year celebrates its 10th anniversary which took place from 3-6 September 2025 at the Hong Kong Convention & Exhibition Centre, where Prof. Jimmy Choo OBE was in attendance to kick off the event.
In a prestigious partnership with the British Consulate-General Hong Kong and the Hong Kong Trade Development Council (HKTDC), JCA was selected to present five of its MA alumni, who showcased their work on a global stage.
Lucy Choi, director of JCA, commented:
This is an incredible opportunity for our MA graduates to be recognised on a global stage, giving them the chance to connect with industry professionals worldwide. It is thanks to their exceptional talent that JCA has been selected to take part in this amazing opportunity. Being part of CENTRESTAGE’s 10-year milestone makes it even more special, it’s both a celebration of emerging talent and a testament to JCA’s vision of nurturing the next generation of fashion innovators”.
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As part of the UK’s official partner country presence, the five designers exhibited their collections within an exclusive showroom booth, a dynamic space designed for buyer meetings, press interviews, and immersive brand storytelling. Each emerging designer also participated in ‘The GREAT Runway’ show, where they showcased two looks from their debut collection, enabling direct exposure to international buyers and fashion media.
This Hong Kong initiative offers an invaluable professional opportunity for the JCA’s MA graduates. Offering them a chance to engage with one of the world’s most vibrant fashion and trade ecosystems, the opportunity enhances the designers’ understanding of international markets, manufacturing networks, and entrepreneurial opportunities in East Asia.
Last year, CENTRESTAGE welcomed over 8,500 trade buyers, 250+ brands from 18 countries, amplifying the global footprint of the UK’s next generation of fashion entrepreneurs.
JCA’s presence this year is organised and produced by HKTDC, fully funded by HKTDC and the British Consulate-General Hong Kong, and the initiative aims to bring together renowned UK-based designers and Asian heritage and artistry to create a platform that highlights the designers’ innovation and creative flair.
