London based sustainable lingerie brand Lara Intimates launches the Boob Diaries, a space where women can talk about their bodies on their terms. The Boob Diaries is stories of women finding their size, sharing past experiences and finally wearing the perfect fit bra.
“When we started the Boob Diaries, our hope was to give women a platform to talk about a part of their bodies that they’re told so much about, but don’t often actually get to talk so much about,” said brand founders Faith Leeves and Cindy Liberman. “We’re given so many contradictory messages about the “right” way to have boobs and so, in response to all this noise, we started the Boob Diaries to provide a forum where women can speak for themselves; where they can talk about their breasts, bodies, bras, and pretty much anything else on their minds.”
Lara Intimates is the first and only sustainable underwear brand making every piece in Soho from reclaimed, luxury surplus material. In the run-up to Fashion Revolution Week in April, the brand will also be releasing video interviews of the Lara team talking about why sustainability is important to them. All Boob Diaries episodes can be found on Lara Intimates’ YouTube channel.
