The newest Lascana TV advertising campaign airs today and invites women to give themselves demonstrations of love. Whether it is drawing a heart on the mirror, baking yourself a giant cupcake or dancing in your underwear, the ‘Fall in Love’ campaign celebrates a new attitude to life and was created in partnership with Neverest.
“Our customers are self-confident women. They love who they are, and they love what they wear. We want to call every woman to discover all her wonderful sides, to love them and appreciate them – her sensual, seductive or her playful side,” said Lascana Marketing Manager Sarah Rissen.