One4all, the leading multi-store gift card available from the Post Office, has announced a new opportunity for independent retailers in Northern Ireland to grow their business. Currently selling £43 million of its gift cards in Northern Ireland each year which are largely spent in major retailers like Debenhams, House of Fraser, Boots and Argos, the company wants to extend the scheme to support independent department stores and retailers.
By joining the scheme, independent retailers will benefit from being able to access a huge potential market of customers looking to spend their gifts and get their brand in front of one million Post Office customers each week. Peter Boyle, owner of Argento, the retail company behind the Pandora brand in Northern Ireland, is just one success story. The business has reported a significant growth in sales and redemptions since joining the One4all Gift Card scheme with an increase in redemptions of 256% year-on-year and an average load value of £26. He says: “Joining the One4all Gift Card scheme has seen our 20 Northern Ireland stores benefit from a significant increase in brand awareness along with incremental sales and increased footfall.”
Retailers interested in joining One4all Northern Ireland should speak to Brendan McKeever, Northern Ireland Area Manager by emailing [email protected]