Cleo by Panache is famed for combining excellent D+ fit as well as bright colours, fun designs and outstanding quality. For AW14 however Cleo by Panache not only presents a range of new patterns, colours and styles, but for the first time ever will introduce some bestselling lines in B and C cups.
Product Manager Alysha Taylor states: ‘We have introduced B and C cups to Cleo due to huge demand from our export market who wanted to see an expansion of the Cleo brand; we see the new sizes as complimentary to the current D+ range our portfolio offers.’
Head of Marketing, Jennie Field comments: ‘Cleo by Panache has become known for making bras that are not only made to fit, but are also fun and full of colour. This combination appeals to a wide audience of all ages and sizes so we wanted to make the collection even more accessible.’
In total eight different Cleo by Panache lines will be available from a B cup and an additional line will be introduced from a C cup.