Wonderland is the new London tradeshow launched for January 2024 (28-29) being held in Soho (16-18 Marshall Street).
Wonderland is completely dedicated to lingerie, nightwear, resort and lifestyle labels embracing a new era of intimate fashion promising to showcase the industry’s anchor brands with emerging new talent.
The event will provide an enticing space to buy AW2024 collections and network with the key tastemakers in the industry. Spearheaded by Nicky Clayton and Lucy Dowler (Philippa Bradley Agencies Ltd), they commented that this show ‘fell into their laps’ after much noise was created about the need for a show in the capital. Lucy says: “we wanted to create an event which would enhance a community feel amongst our treasured industry; a space where we could attract new faces and brands as well as servicing those who are familiar to us.”
Nicky further commented: “The need for a London Show has never been greater – buyers will have the opportunity to do comparative shops, be inspired and enjoy London. Wonderland will be showcasing the best of the best, and is the opportunity to be immersed into AW24, with a punchy two day show format to create a positive buzz for the upcoming season.”
As well as a destination to buy, the Show will be supported by hand-selected ambassadors, an opportunity to ‘meet the faces’ behind the brands in the UK, on site catering as well as a cocktail soiree on Sunday evening, providing an opportunity to unwind. More information for brands and visitors on wonderlandshow@yahoo.com
