Bluebella has launched in John Lewis as its sales surge ahead of Christmas. The award-winning brand is being sold online and at the retailer’s flagship Oxford Street store, and launched with…
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Bluebella
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Bluebella will be launching its Christmas collection at the three-day Stylist Live festival next month, the brand’s second time at the show after its successful participation last year. Bluebella CEO Emily Bendell…
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Lingerie brand Bluebella launched its Dare To Bare campaign with a catwalk show at Oxford Circus featuring 19 fans of the brand. Models included a medical PA, a company boss,…
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Queen star Roger Taylor’s model daughter Tigerlily showcases the lingerie as outerwear trend for Bluebella at Glastonbury. The 23-year-old student posed in a series of Bluebella creations at the event at Worthy Farm,…
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The highly anticipated Dessous London trade show opens its doors next month, raising the curtain on a sensational array of the best established, new and up-and-coming labels. Every exhibitor has…
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Bluebella is now on sale at Topshop‘s flagship Oxford Circus store as well as online, as the brand expands its network of retail partners. Bluebella chief executive Emily Bendell said:…
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Bluebella sales in America are booming after its successful £1 million crowdfunding. The brand has bolstered its online marketing, expanded its affiliate network and is working with separate agents on…
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Joanne Bolton has joined Bluebella to drive a big expansion programme in America, taking up the position of wholesale manager. Bolton had previously been in charge of department store and…
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Bluebella has appointed a new board after doubling its original target and raising £1 million through crowdfunding. The lingerie label has brought in two retail heavyweights to drive sales and…
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Bluebella‘s Autumn/Winter 2017 collection takes the female form on a journey of unpredictable pleasure. Emily Bendell, CEO of the award-winning brand, said: “Inspired by the fluidity and movement of the body,…
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Tigerlily Taylor took a break from her final year studies in English at Sussex University to model Bluebella‘s Spring/Summer 2017 campaign, which features the Tigerlily basque she helped to create.…
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Lingerie brand Bluebella has unveiled the sequel to what was dubbed the world’s most risqué piece of lingerie, the All Wrapped Up Body Bow, which stunned the fashion world last…
