Anita

Anita Active presents its latest sports bra coming March 2015, Xcontrol, and it’s something special! The X-shaped style has been designed at a lower than normal cost to give customers…

Anita Active’s new sports bra DynamiX Star has been an unprecedented success with pre-orders completely exhausting planned stock levels.  The September launch will go ahead as planned and stockists who…

During the month of October 2014 Anita Care and eloise.co.uk will be donating 10% of profits on the Tonya special bra to MacMillan Cancer Support. This bestselling soft cup bra…

Anita has won the Red Dot Design Award 2014 for its dynamiX sports bra. Designer, Katrin Prillwitz, also designed their ‘Momentum’ sports bra which won the Award in 2011. The…

Anita‘s new agent is Randal Ferguson, whose company DMI Brands has been representing lingerie and fashion brands in Ireland since 1974 and was originally founded by his father, with Randal…

Nicola Jane appreciates the difference beautiful, feminine lingerie can make to your life post-surgery, designing lingerie which not only provides a great support and fit, but also incorporates feminine and beautiful styles.…

Anita UK hosted two one-day training events for Rigby and Peller during Breast Cancer Awareness month, as part of the retailer’s commitment to ensure that they have specialist trained staff…

Anita Care 2014 swim collections include the Mint Melody range which focuses on fresh colours and reinvents the maritime look in turquoise shades;  Shades of Green collection, with bright animal…

Serina Baker is joining the Anita team as Area Sales manager for the North of England. Serina has spent the last 8 years working on the lingerie department of Browns…

Jemma Barnes ran a one day course at Figleaves.com for the customer support staff to enhance their knowledge of the product and in turn benefit their customers. Tracey Jacobs, Figleaves.com Customer…