New online video training programme ‘My Fashion Business‘ was created to help fashion entrepreneurs get their brand started, and most important, noticed. Founder Alison Williams says: “The fashion industry is currently going through a major shake-up and, whenever there’s change in any industry, it always brings opportunity! Nowadays, people don’t want to wait 6 months for ‘new season’ to arrive – they want it now! Which is great news for fashion start-ups because they’re in the perfect position to feed that demand.”
Several years ago Alison launched a successful fashion accessories brand with no formal fashion education, zero industry contacts and a modest start-up budget. After years being asked ‘How did you do that?’ and ‘Can you show me how I can start a fashion business?’, Alison felt compelled to share her experience and personal insight with others.
She has launched a free 3-Part Video Training Series, covering the secret behind a great fashion business idea, how to create a fashion brand that’s instantly more powerful and more visible within their chosen market, how to create a fashion collection that minimises cost, risk and time and how to attract social media and media coverage. Entrepreneurs can then proceed to the paid 10 Module Training Course, with 10 hours of video content, downloadable guides and task sheets showing how to apply the 10-step formula and lay the foundation for a successful fashion business.