ROICA™, Asahi Kasei’s iconic premium stretch fibre manufacturer, strengthens its presence in the beachwear segment thanks to its established network of partners, who will present their latest innovations – activated by ROICA™ – at the upcoming MarediModa– the international fair dedicated to fabrics and accessories for the beachwear, underwear and athleisure sectors.
Concept garment with partnering producer
Among the most appreciated yarns by ROICA™’s partners there are ROICA™ EF, a sustainable recycled stretch yarn obtained from pre-consumer materials and ROICA™ V550, a sustainable degradable stretch yarn which smartly breaks down without releasing harmful substances, based on the Hohenstein Environmental Compatibility Certificate, and boasting the Gold Level Material Health Certificate by Cradle-to-Cradle Product Innovation Institute.
“In order to ASSURE that what is labelled as ROICA™ Sustainable truly reflects the brand’s new generation values, the company created and introduced a branding policy indicating the allowed blends for their smart yarns belonging to the unique ROICA Eco-Smart™ family. A big step toward complete transparency and transparent AUTHENTIC communication.”
ROICA Senior Executive Manager, Takehiro Kamiyama.
At MarediModa – the international fair dedicated to fabrics and accessories for the beachwear, underwear and athleisure sectors – ROICA ™ partners such as Brugnoli, Iluna, Interjersey Milano, Maglificio Ripa, Penn Textile Solutions GmbH, Penn Italia and Sofileta will all be present.
