Home ProductsUnderwear Fruity Booty launch first ever collaboration

Fruity Booty launch first ever collaboration

by Underlines

Fruity Booty X Caity Hennessy was born from the notion that women should support and encourage the successes of other females. The limited-edition collection designed in Paris is a collaboration of the female-led brand with writer and model Caity Hennessy. What began as an Instagram interaction spurred by their mutual love of sustainable fashion merged into Fruity Booty’s first collaboration, as well as their first lingerie collection to be produced in their hometown, London, with every single element sourced from dead-stock supplies in the UK.

The design inspiration stemmed from the strong impact that Paris had on native Australian Caity Hennessy. For Caity, living in Paris has brought with it the notion of how important lingerie is to make women feel comfortable and confident beneath and outside their clothes. Each piece gracefully intertwines with each other and the wearer can add the bra to the dress or top if they want more detail at the neckline.

 

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