The sisters behind Beija London, have announced that the brand’s first permanent store will be opening at the new shopping destination Coal Drops Yard, in London’s Kings Cross this October 2018. Following a successful series of pop-ups, Beija London will expand their current online-only offering to create a beautiful bespoke retail environment, in a space rich with heritage detail.
Sisters, Abbie Miranda and Mazie Fisher, founded the luxury lingerie brand, Beija London, on the simple but revelatory concept that the same design doesn’t suit every cup size. Designing feminine, modern-classic intimates with a minimum-fuss aesthetic; their unique and innovative three-tiered X, Y and Z sizing system is made to celebrate different body shapes and boost the confidence of women across all sizes. The store will give women the chance to browse the full range of inclusive lingerie and swimwear in a relaxed tranquil environment, and offer a complimentary bra fitting service.
Mazie Fisher commented, “We are thrilled to be opening our first store in such an exciting and buzzing destination. We can’t wait to meet our customers in person, host fun events and build a sense of community around the store. Our customers have been asking us since we launched to open a shop and we’re so pleased to finally tell them that we are!”