The global pandemic has driven consumer preference for comfortable loungewear, and the latest research conducted by Naia from Eastman*, a global specialty materials company, proves it is a trend with…
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Naia™
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In response to consumer demand for comfortable, sustainable clothing, Eastman launched its Naia™ Renew cellulosic staple fibre in the growing women’s casual wear and loungewear market, a biobased fibre that…
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Eastman, the producer of sustainably sourced Naia™ cellulosic fibre, introduces its new Naia™ Renew portfolio, sourced from 60% wood pulp and 40% recycled waste plastics. Naia™ Renew cellulosic fibre is traceable…
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In Paris last month, Eastman revealed new developments with Naia, after its exciting launch just 12 months ago. Naia is the trademark for Eastman’s cellulosic yarn, manufactured from sustainably managed…