Perfect for summer, the new MAGIC Bodyfashion Dream Body has a nice and comfortable fit while providing light contouring to the tummy, waist and back. The inlay cups give a nice shape…
Shapewear
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Studio Pia’s first luxury shapewear range was inspired by the silk bodysuit that the brand’s designer and founder, Pia, created to wear on her wedding day. The range is named…
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Now that the best of the summer is officially over, it’s time to start counting down to the party season and preparing the perfect party outfit. Spending long hours in changing rooms…
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German design house DORINA announces three major initiatives for the Spring/Summer 2020 season. The brand is increasing the use of ECO fibres by 300% in the SS20 collection as well…
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Precision shaping, right where you need it – that’s the promise of the new Maidenform collection for AW19, available from September 2019. Ultra-light, sheer shaping fabrics incorporate the innovative LYCRA® FitSense™…
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Shapewear shakes its dull and rather unfashionable image with chic new styles and improved control through a series of fibre and fabric innovations. Forget that special occasion, much of the…
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Autumn/Winter 2019 sees the launch of Wonderful U, the latest shaping solution from Naomi & Nicole, featuring the ultimate comfort wire. This unique patented floating underwire was specifically created and…
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Wacoal introduces a brand new shapewear collection, Fit & Lift, for Autumn/Winter 2019. The seamless shapewear innovation has been inspired by Wacoal’s homeland of Japan and designed to offer incredible…
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MAGIC Mommy MAGIC Bodyfashion is a brand for woman of all ages, and also all stages. New ranges introduced in 2018 offered support for pregnant ladies, and in 2019 the…
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For AW19 Wacoal introduces Body Lift, a brand new innovative shapewear collection developed in Wacoal’s homeland of Japan. Body Lift was designed exclusively to offer incredible total body shaping and support,…
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Heist, the British brand celebrated for its revolutionary tights design, is bringing its signature innovation to shapewear with the launch of The Outer Body, a garment that promises to remove…
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“Women continually receive messages about being perfect. But what does it mean to be perfect?” That was the starting point for the new Janira advertising campaign, which focuses on what…