Award-winning lingerie brand Bluebella unveils its first ever UK pop-up store, offering a luxury bricks and mortar experience on Floral Street, Covent Garden, London. Opened second week of November, this unique retail experience invites customers to explore the latest collections, ideal for personal indulgence or as special gifts ahead of the festive season. The shop has an elevated, contemporary interior illuminated by warm, cascading light, complemented by an early palette of stone, mushroom and cherry lacquer red.
I am incredibly excited to open our pop-up store in London’s Covent Garden – a space to connect with our community and share the artistry behind each of our pieces. Bringing this vision to life has been a longtime dream for us at Bluebella, and we are thrilled to finally share it with our customers.”
Emily Bendell, CEO and Founder