Eurojersey’s Sensitive® Fabrics for AW2024 offer reinterpreted sports fashion designs for different sporting disciplines – there is immersion of free movement, meditation and a body-conscious exploration of neutral tones and soothing prints juxtaposed against provocative fashion styles with cybernetic graduations for the most exteme sports activities. Metropolitan colours print to ‘masculine’ outfits and pictorial and arctic prints complement on multi=layer, protective fabrics for outdoor which can deliver on comfort, efficiency, style and trend.
Six trends are presented for AW2024 – Nature Leisure, Power Yogi, Urban Engineering, Magni Science, Pure Origins and Daily Xplora.
NATURE LEISURE – neutral soft tones to balance a hectic lifestyle, shades of grey declining into arboreal nuances with watercolour variations dow to green and yellowish strokes.
POWER YOGI – joy and fluidity for the body in balance with spiritual colours – enveloping, nuanced hues with a colour therapy of orange and solar tones to elevate the spirit.
URBAN ENGINEERING – the most masculine of the trends, dedicated to a fitness which transforms, new aesthetic codes and precise body maping ergonomics opens up to more sculptural active outfits.
MAGNI SCIENCE – a glam aesthetic that borrows entriched and contaminated punk themes in intense, powerful and hynoptic colours of orange and blue with defined cybernetic prints.
PURE ORIGINS – a return to basics but with a tech-primitive take, white is a classic timeless base acting as canvas for colourful hues or creative expressions of interweaving communicative realities such as graffiti, blues and yellow ochre are key.
DAILY XPLORA – an outdoor trend with references to the Arctic, a sense of exclusivity by revisiting articificial and almost iridescent hues. Pictorial and textural prints explore futurism that enhances movement such as brushstrokes mimicing speed.
