Due to the pandemic, the 2020 MAREDAMARE edition initially scheduled for July and then postponed to September, will not be held. “We reacted immediately by setting up a virtual event that could partially replace the traditional one,” underlines Alessandro Legnaioli, President of MAREDAMARE. “It was not a simple decision, on the contrary, it matured after a careful investigation of companies and customers, which led us to sacrifice our fair, always growing in recent years.”
MAREDAMARE Hub, an exclusive platform dedicated to beachwear, will allow industry players to discover new brands, market innovations and also network, and will debut on July 25th.