Coco de Mer sex toys sales have increased 70% on last year, meaning that making time for self-pleasure and focusing on your own body has never been so important. During lockdown and self isolation demand rose for both female and male sex toys – the Coco de Mer George vibrating cock ring and the Coco de Mer Georgiana G-spot vibrator are best-sellers, while dildos and handcuffs were also up 71% and 50% respectively.
Lucy Litwack, CEO of Coco de Mer says: “”This speaks straight to our brand’s ethos. Coco de Mer focuses on female empowerment and the importance of female pleasure. We hold the inherent belief that female rights, education and pleasure are to be celebrated. We are using the hashtag #dontlockdownpleasure - hoping that despite the lockdown, or because of it, people will explore their deepest desires, have the time to really engage with their partner, perhaps experiment more and experience a lot of pleasure. It’s really one of the only things we can do right now””
Searches for premium erotic lingerie have also surged during the lockdown. “We are experiencing a huge demand for our SS20 Awakening Coco de Mer lingerie collection, but what surprised us the most was the demand for our diffusion line Muse by Coco de Mer and the extended sizes we introduced back in January,” Lucy adds.
