The French Lingerie Loft returned to London last weekend, highlighting the extraordinary savoir-faire and style of the 14 French Lingerie brands represented by Promincor – Lingerie Française: Antigel, Antinéa, Aubade, Chantelle, Empreinte, Eprise, Epure, Implicite, Lise Charmel, Lou, Louisa Bracq, Maison Lejaby, Passionata and Simone Pérèle. The three-day pop-up showroom welcomed over 450 guests into an oasis of ‘all things lingerie’, featuring brand presentations, professional bra-fittings, a display of antique lingerie pieces, a program of panel talks and workshops as well as a chance to see all the latest lingerie collections.
