Over 30 influencers and models toured around central London wearing nothing but their Curvy Kate sets to celebrate the brand’s 10th anniversary. Victoria Clay, Michelle Elman, Amy Christophers, Jess Megan and many more ranging from sizes DD-J cup have stripped down to just their Curvy Kate lingerie and swimwear to mark a decade of the D+ brand. The bus travelled around the UK’s capital for around 1.5 hours passing landmarks such as Trafalgar Square, St Paul’s Cathedral and Regent Street, only stopping at designated ‘Boob Stops’ to drop off prizes for social media followers who had made it to the stops to join the Curvy Kate celebrations.
Curvy Kate was born in 2009, launching with a capsule lingerie collection available in sizes 28″-40″, D-J cup, followed by swimwear in 2012. Ten years on and the brand has maintained its fun and fabulous collections which make boobs happy all over the world, Curvy Kate now cater for an even wider size range of 28”-46”, D- K cup. Curvy Kate’s FIRST EVER model, Laura Butler speaks about ten years with the lingerie and swimwear brand: “Working for Curvy Kate over the last 10 years has been a journey of self-love and discovery. I’m comfortable with not only how I look but who I am and that’s the most important learning journey anyone can go on. I have Curvy Kate to thank for that!”
Fast forward to 2019 and the year started with a bang as the brand launched Wrapsody, a swimwear collection featuring quick-drying lightweight mesh which can be wrapped to create infinite looks. The swimsuit is the fastest selling swimwear collection ever and influencers all over the globe have been showing their Wrapspiration from D-J cup.