Sustainable underwear brand Lara Intimates brought its latest collection to King’s Cross on the second stop of its UK pop up tour. Part of the brand’s mission is to help women find their perfect fitting bra, so the Lara Intimates team recently decided to convert a retro mini bus into a Lara shop on wheels. The pop up tour launched in Brighton, where hundreds of women were excited to visit the Lara bus to have bra fittings and shop for underwear.
Lara Intimates launches UK pop up tour
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