Launched this month is the brand new sloggi ZERO Feel Bliss collection with a new AW2024 campaign that imagines dance TV that is comfortable for literally every body. The ‘ZERO LIMITS with sloggi ZERO Feel” campaign features leading freestyle dancers putting the new sloggi ZERO Feel and sloggi ZERO Feel Bliss sets to the test showing the zero limits freedom of wearing truly comfortable underwear and bodywear.
Reimagining sloggi’s iconic ZERO Feel collection, ZERO Feel Bliss utilises 360-stretch technology across graphic lace fabrications featuring delicate free-cut wave edges for an added touch of femininity. Crafted from GRS certified fabrications and featuring removable cookies for maximum breathability and comfort, sloggi’s ZERO Feel Bliss collection is available across a range of vibrant and tonal hues including Black, Silk White, Cacao, Azura Blue and Plum Fusion.
You can see the campaign on TikTok, Instagram, and YouTube in Europe and Asia. https://www.tiktok.com/@sloggi
https://www.instagram.com/sloggi https://www.facebook.com/sloggi
