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Positive results for Immagine Italia

by Underlines

Dario Casalini, founder of Slow Fiber (and director of Oscalito)

The 16th edition of Immagine Italia & Co closed earlier this week to very positive results (held alongside the Firenze Home Texstyle Fair). The renewed synergies between the two fairs lead to an influx of quality Italian and foreign buyers with over 6,500 pople attending across the 3 days (15% from outside of Italy).

Alessandro Legnaioli, President of Underbeach (organisers), commented: “We discovered on the ground that the sector is less affected than some thought. Our unique show was able to bring together the most qualified customers who appreciated the widest overview with over 150 collections. Great interest in the new area that concretely tells the story of sustainability and links good zero-mile cuisine to a conscious and responsible lifestyle.”

 

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