Home IndustryShops Plus size lingerie brand Oola Lingerie launch on John Lewis website after just 7 months of trading

Plus size lingerie brand Oola Lingerie launch on John Lewis website after just 7 months of trading

by Underlines

Plus size lingerie brand, Oola Lingerie, have just listed their full collection online with John Lewis after a successful 7 months of trading. Launched in November 2020 whilst the country was still in lockdown, Oola Lingerie has grown from strength to strength, with not only support from customers but also well known plus size influencers, who have all loved the brand’s great fitting, supportive and on-trend styles. With back sizes starting from a size 38-46, cups from D-G and matching briefs and thongs ranging from 14 up to size 32, the brand has ensured they have an offering that embraces and empowers women no matter their shape or size.

Oola Lingerie was founded by lingerie-obsessed Sarah Maskell and Tiggy Derham, who have over 20 years of design, development, production and plus size retail experience between them. “To be listed with such a prestigious retailer is a huge honour, especially after just 7 months of trading and launching during a pandemic,” said Sarah Maskell. “We have had great feedback from the buying team at John Lewis about our range and we can’t wait to bring our great offering to their customer base.”

Jess Patton, Buyer at John Lewis, said: “We are delighted to add Oola to our Lingerie range at johnlewis.com. This premium brand brings a new dimension to the plus size market and therefore to our range. We are sure our customers will appreciate the level of fit, comfort and style that Oola delivers.”

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